To the left and right of this text are two questionnaire we used these to help us decipher a target audience for our film. We came out with young male 16-30
Meet Brian
Brian is an ideal target audience member.
Brian is 21 years of age and is into Indie rock, he stays away from mainstream music but has a few guilty pleasures in the pop world. Brian shops in TK maxx and is a sucker for a bargain. Brian enjoys popular comedy TV shows such as 'FRIENDS' and 'Two and a half Men' But does enjoy other shows such as 'Top Gear' and 'Mock the Week'
Brian is a fan of the 'James Bond' series and is always looking for new films such as those ones to watch. Hes also a fan of comedy's and sci-fis. Brian shops in such shops as Top-Man and NEXT he is a fan of branded clothes but will purchase an unbranded shirt if its good. Brian is a uni student and works in a retail shop.
In case you haven't figured it out yet, Brian doesn't exist. I made him up as he represents our target audience.
Once filming of our movie opening I asked a few people some questions after letting them watch it: these were the questions
1.Would you continue watching the film after seeing the opening?
2.What was your favourite part of the opening? and why?
3.What was your least favourite moment?
4.What could we improve on?
5.What did we do well?
These were their responses.
Person 1:James M
Me:Would you continue watching the film after seeing the opening?
James M: Yes i feel that the story could really pick up.
Me:What was your favourite part of the opening? and why?
James M: I enjoyed the death scene of the spy at the end because the black screen and then the gun shot took me by surprise and left the question of was it her who shot him or did she have a sniping helper.
Me:.What was your least favourite moment?
James M:The getting dressed part at the start, it may have been a story setter but it was slow and low on action.
Me:What could we improve on?
James M:Im put off by the name to be honest.
Me:What did we do well?
James M:I liked that you couldn't see their faces, kept the felling of mystery the whole time.
Person 2:Ellen F
Me:Would you continue watching the film after seeing the opening?
Ellen F:No as its not my type of movie
Me:What was your favourite part of the opening? and why?
Ellen F:I enjoyed the bench scene particularly the camera shot above their heads looking down on them.
Me:What was your least favourite moment?
Ellen F:The death scene, no particular reason just didn't work for me.
Me:What could we improve on?
Ellen F:The name.
Me:What did we do well?
Ellen F:The fact you couldn't see their faces really worked for me, kept it in mystery.
Person 3:Max P
Me:Would you continue watching the film after seeing the opening?
Max P:Yes
Me:What was your favourite part of the opening? and why?
Max P: The house scene was my favourite especially with the radio broadcast in the background.
Me:What was your least favourite part?
Max P:The bench scene, i know it was a story setter but it wasn't that exciting there are many other ways he could obtain the briefcase.
Me:What could we improve on?
Max P:The name will put people off as its not English people may be put of by it.
Me:What did we do well?
Max P:The fact you couldn't see their faces kept mystery.

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